Website for a course on fashion design and developing your own style
Goals
The purpose of the ANDRE TAN Academy of Style and Design website is to provide a unique opportunity for everyone who wants to develop in the fashion industry to receive a high-quality education regardless of their level of training. Founded by the famous designer Andre Tan, the academy opens the door to the world of fashion and style, offering training from leading fashion designers and professionals in the field.
Objectives
- Preparation of the terms of reference and work plan: Careful preparation of the terms of reference and development of a detailed work plan to ensure the project is efficient and meets the specified requirements.
- Identification of target audience pain: Analyzing the needs of the target audience to identify key problems and determine ways to solve them through the design and functionality of the website.
- Prototype development: Creating a detailed prototype of the website that demonstrates the structure, design, and main functions to get feedback and make adjustments.
- Analyzing competitors and finding the best solutions: Researching market competitors and identifying innovative solutions to create a competitive and unique website.
- New website design: Development of a modern and user-friendly design that meets current web design trends and customer requirements.
- Layout and productivity: Create responsive, high-performance layouts that load quickly and display optimally on a variety of devices.
- Website development and payment system integration: Creation of a functional website with the integration of reliable and secure payment systems for the convenience of users.
- Development of a unique administrative panel: Creating an intuitive administrative panel with advanced functionality for easy management and creation of courses, ensuring maximum efficiency and flexibility in work.
Project team
1x Project Manager
2x Web-designer UX/UI
1x Front-end developer
1x Back-end developer
Prototype
In our design, we combined expressiveness with high functionality. Special attention was paid to the detailed development of the course page, where every design and navigation element was thoughtfully considered to highlight all the benefits of the courses, address potential questions and concerns of customers. We created an intuitive and easy-to-navigate page, providing easy access to course information and convenient enrollment, and ensuring that every visitor finds answers to their questions.
Quick access to categories
Our goal is to provide easy and quick access to the main categories of the site directly from the home page. We created an intuitive navigation structure that allows users to easily find the information they need and navigate to important sections. This approach improves the user experience, making interaction with the site more efficient and enjoyable.
Reviews guarantee the trust of new users
Reviews guarantee the trust of new users and play a key role in building a positive image of our website. Presenting real feedback from previous users provides new visitors with valuable information about their impressions and experience of using the site. Honest and frank reviews not only serve as a source of feedback for us, but also help build trust with potential users by demonstrating the transparency and reliability of our platform. They help new visitors to better understand what to expect from our service and are an important factor in their decision to interact with our site.
Master classes
Our website provides easy access to master classes directly from the home page. All master classes are organized in chronological order and are updated regularly to ensure that the information is up-to-date. On each master class card, users can immediately see important information: the name of the instructor, the date of the workshop, key details, and a link to a more detailed page. This approach not only simplifies the search for the necessary information, but also allows users to easily select and sign up for the most interesting master classes, providing an efficient and convenient experience of interacting with our website.
Custom master class page
The master class page features an unconventional design approach, where pink accents are used to draw users' attention to key elements, such as the date and time of the master class, the author of the master class, and the main benefits of the course. For the convenience of users, we have placed all the important information in compact tabs (tabs) where you can easily find details about the schedule, venue, and recommendations for the target audience of the course.
Adaptive design
Technologies used
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